Pay per click advertising

Quality scores? Bid scheduling? Ad rotation? For those new to this form of promotion, the increasingly complex world of pay per click advertising can be a minefield.

We aim to make the process as easy as possible. We start by asking questions about your business and the objectives of your pay per click campaign. Who are your competitors and are they currently using pay per click? What are your unique selling points? What is your target market? How much do you want to spend each day?

Once we've registered the basics, we will design your campaign and send it to you to review and approve.

Each month we will provide you with detailed reports that give you feedback about your campaign performance in an easy to read graphical format tailored to your bespoke requirements. If you then want to make changes to your pay per click campaign (e.g. to introduce a service or product) we provide a responsive service and can usually implement your changes within a day or two.

We can run pay per click campaigns on all leading search engines such as Google, Yahoo, MSN and provide a simple itemised bill each month that covers both our management fees and all of your pay per click charges, which are passed on to you at cost.

We work hard to ensure that you understand exactly how your budget is being used and how the campaign is performing.

If you combine this service with our Website Stats software, you will gain an understanding of how your website works that has previously been unimaginable, the integration is completely seamless.